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Sa Sa Colours & Fragrance Fair & Awards 2010 Media Launch

By 21:14 , ,

Colors & Fragrances have never looked so glitzy!

Talk about a star-studded event!! Apart from the beautiful bride-to-be Xandria Ooi who MC-ed the event, glowing mom-to-be Amber Chia (a returning judge), Owen Yap, Nazril Idrus and Awal Ashari made up the panel of celebrity judges. Nora Danish Sa Sa' Colors and Fragrance Fair’s 2010 ambassador and Farhana of Akademi Fantasia fame were also present.

Xandria Ooi

Amber Chia
How does she manage to always to stunning even when she's pregnant? 

Nora Danish getting her final touch up done

With this year's ambassador

With Sa Sa's Victoria :)

Sa Sa's helpful BAs
(Rane, the one with short hair, did my Rock Babe makeover *smiles*)

It kicked off with a welcome speech by Ms Corina Loi Sa Sa's Senior Vice President and Country Head for Malaysia. Then the sassy Nora Danish shared her experience as this year's campaign ambassador. When asked what her tip on wearing fragrance is, she answered "Spray it all over yourself!" Depending on the intensity of the fragrance of course. Wouldn't want to overdo it and start smelling like you spent a week in a perfumery. ;p

Ms Corina Loi

Nora engaging her fans

The Launch

Performed Big Spender and Mercy

Introducing the Nominated Colors & Fragrances of 2010

Best Women's Fragrance

1. Bluemarine -Bellissima
2. Giorgo Armani - Idole d'Armani
3. Gucci - Flora by Gucci
4. Marina De Bourbon - Fleur de Lys

Best Men's Fragrance

1. Boss - Bottled Night
2. Dsquared2 - He Wood Ocean Wet Wood
3. Sean John - I Am King

Best Couple Fragrance

1. DKNY - Be Deliciouc
DKNY - Be Delicious Men

2. Dsquared2 - She Wood Crystal Creek Wood
Dsquared2 - He Wood Ocean Wet Wood

Fragrance of the Year 2010

1. Blumarine - Bellissima
2. DKNY - Be Delicious Fresh Blossom
3. Giorgo Armani - Idole d'Armani
4. Gucci - Flora by Gucci

Special Colorscentsation Award

Free Spirit - Anna Sui Rock Me Summer of Love

Confidence - Dsquared2 She Wood Crystal Creek Wood

Happiness - Marina De Bourbon Fleur de Lys

The judges will have a difficult task choosing the winner coz the fragrances are individually gorgeous. They have to choose based on the fragrance top, middle & base notes and taking into account creativity, popularity and the impression and appeal of the fragrance to users.

The Celebrity Judges
Awal Ashaari, Nazril Idrus, Owen Yap & Amber Chia

Xandria is just super friendly!! :)

Apart from the panel of judges who will be doing the "sniff test", you can decided on your favourites too. All you have to do is cast your votes at any Sa Sa outlets nationwide or through the campaign microsite from now til 3/10/2010. The most higly voted frangrance on the microsite will receive the fifth award category, which is the Online People's Choice Award.

Vote & Be Rewarded! To get you even more excited.. you are entitled to choose either to receive a Cyber Colors Gemstone Compact voucher for the exchange of product worth RM89.90 or a RM20 instant rebate fragrance voucher upon submission of your votes. Plus all purchase of nominated fragranced made during this period will serve as an entry to win an exclusive diamond necklace worth RM8,000 along with many other frangrace prizes and gift certificates. Don't you just lurv Sa Sa's annual campaign! ;)

GWP - Sa Sa's Pretty Pouch

There's loads more promotion going on. Just check out my Rock Babe Me by Sa Sa post here.

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  1. oh my god my leng chai Owen Yap is there too! He always lookin oh so charming! :)

  2. Hey! =) And yes, Owen Yap is soooo lengchai!


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